Hockey season is upon us, meaning plenty of action on the rink to come. But there are also lots of opportunities for grabbing spectators’ attention via advertising, in particular rink board or dasher board graphics as they are popularly called.

There are a variety of different materials, technologies and techniques that can be used for rink board advertising, depending on how long the graphics need to stay in place. Some local ice rinks have the same advertising boards on display for extended periods, while the NHL is short term, even to the point of changing graphics during a game between periods.