Ten Days of Augmented Reality: Day 1 – "The Window Shop"
Augmented Reality is popping up everywhere, adding a whole new dimension to the world around us. Over the next 10 days, we’ll share the top 10 videos we’ve found that feature some of the coolest applications for this exciting new technology. From interactive prints, to virtual destination tours, and moving billboard ads you’ll be floored by how companies around the world are applying Augmented Reality in creative and exciting ways!
Day 1 – Bringing an entirely new meaning to “Window Shopping” with interactive window displays!
The above video features an Augmented Reality window display created by Net-A-Porter in 2011 for Fashion’s Night Out celebrations in London and New York, but early this year was rolled out across major cities worldwide for the launch of the Karl by Karl Lagerfeld collection. Customers can use their smartphones or tablets to launch interactive content such as product information, video of models wearing the article on the catwalk, a 360 degree view, and the ability to purchase instantly online!
Make sure your window graphics look great…
Perfect for generating after-hours sales and encouraging customer engagement, Augmented Reality window displays are a fun new way to capture attention and stand out! 3M IJ61, Catalina Sign-Ad and Catalina Hi-Stat White, are all great choices for any short-term window displays that require great image clarity and easy removability.
Check back tomorrow for Day 2 – Moving Billboards!